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Peak Performance Selling
Overview | Benefits | Workshop Agenda | Program Details

To succeed in today's tough marketplace, your sales people need to do a lot more than just sell products. They need to develop long term trusting relationships with your customers - relationships that will endure in hard times and withstand the efforts of your competitors. Developing such relationships requires a whole new mind set, a new set of skills. Peak Performance Selling teaches those skills.

Peak Performance Selling means your sales people learn to ask the right questions and they learn to really listen - so they can find out what your customers need. Peak Performance Selling means making recommendations that not only result in an order, but also promotes your customer's best interests and differentiates you from your competitors. It means both you and your customer come out ahead and are PARTNERS IN PROFIT - and the customer looks to you as a valued advisor!

PROGRAM OVERVIEW: FITTING THE TRAINING TO THE MISSION!

This IS NOT really a sales training class at all. This is an experiential workshop focusing on: · HOW buyers make business decisions,

  • HOW buyers evaluate the selling organization, ·
  • HOW buyers listen, ·
  • HOW to position your value, differentiate your company and become a TRUSTED ADVISOR, ·
  • HOW to overcome resistance!

In this workshop, sales professionals learn to concentrate on the customer's business instead of their own solution. They learn how to position themselves as advisors to the customer, so they don't get viewed as a "product pushers" or vendors. By building a partnership with the customer, they can base sales on value instead of price. NOW THEY HAVE COMPETITORS, BUT NO REAL COMPETITION!

TECHNIQUES THAT CREATE A RELATIONSHIP AND CLOSE THE DEAL

Sales Professionals learn how to ask tailored questions that differentiate themselves from the competitors. And they learn HOW to listen to the customer's responses. They learn how to turn sales meetings into consulting meetings - where the seller is viewed as a valued advisor.

“…I saved a piece of business during the lunch break…the techniques worked. Thanks.”

- Account Executive, Bellsouth Large Business

“...Wow! In hindsight, it all makes sense. Can’t believe we have not done this type of planning in the past! I am certain that if we can demonstrate corporate ROI to the folks who own the checkbook we will win in the future. Thanks.”

- Sales Professional, Nortel Networks


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