Anderson & Mitterling: Getting Extraordinary Results from Ordinary People

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About Us

Sales Training
» C.R.U.S.H.
» Managing Peak Performers
» Peak Performance Selling
» Outrageous Teleselling
» Top Down, Bottom Up Selling
» Winning Words

Presentation Skills

Customer Service

THE AGENDA

How to Understand the Customers' Marketplace.
Understand the customers' marketplace and their challenges.
Understand their competition and HOW they win.
Learn WHO their customers' are and WHY they buy.
How to Conduct a Rank & Rate on each Sales Opportunity.
Understand WHICH competitive criteria are important.
How to FIND the Decision Makers and Influencers.
Learn HOW to analyze the potential candidates.
Understand WHO you are meeting with and WHAT is important to them.
Learn HOW get to the TOP FLOOR.
How to Analyze the Organization Objectives of the Decision Makers.
Learn WHAT to listen for.
Learn WHAT has to happen for this project to be perceived as a success.
How to Analyze the Personal Objectives of the Decision Makers
Learn WHAT is driving them personally.
How to Conduct a Competitive Analysis
Learn a system for how to analyze YOUR competition and their strengths and weaknesses.

“I now have a framework to create a strategy that not only sells to my buyer, but the entire corporation. I will use it.”

- Eastern Region Sales Manager, Caspian Networks

“…they teach the sales professional to look behind the obvious…to identify and address the customer’s critical success factors…to understand the customer’s Decision Making Process and their Politics…to make short term sales while protecting the long term relationship.”

- Sales Director, Cooper Cameron

PO Box 180730, Coronado, CA 92178 Contact Us: 619-435-5706 \| MitterlingK@AndersonMitterling.com
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